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Engaging with the Generations through Direct Mail

Every generation enjoys receiving mail but for distinct reasons and in different ways. In this whitepaper, we’ll explore how behaviors and preferences specific to baby boomers, Generation X, millennials and Generation Z influence the way they interact with direct mail and digital innovations and which Tension products align best with each generation.

Learn how you can use those generational preferences to your advantage with tips from our Generations and the Mail white paper.

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